Medical Marketing Jobs

Advance Recruitment - Medical Marketing Recruitment Specialists

While a medical sales representative will travel around to appointments in an attempt to sell the products their company manufactures directly to healthcare professionals, the marketing team work mainly out of the main company headquarters to promote the product to a wider audience. This can be through managing all branding and promotional materials, the company/product websites and any other form of promotion that is required. The materials used by the sales reps will usually have been created by the marketing team.

The Marketing team are responsible for the way the product is positioned in the market, and requires them to keep completely up to date with the competitors and customers to ensure that the products are current and unique. This involves a lot of trend analysis and market research.

What Roles Are There?

There are plenty of jobs within a medical marketing team, with the most senior roles (apart from Director) being “Marketing Manager” and “Product Manager”. They are the ones ultimately responsible for the marketing of the products, and they will be measured on certain metrics around sales of the products.

Of course, there will sometimes be more junior roles such as “Marketing Executive”, especially in big companies within which the marketing team is bigger.

Who Do We Look For?

With medical marketing, it is essential that applicants have a background in the medical industry in some form. There are a few different avenues from which you can enter medical marketing – some from a marketing/advertising agency background, working on medical clients, and others the transition from a medical sales representative to the marketing department – this brings the advantage of having first hand experience of the sales process. A CIM qualification is always desirable.

Contact Advance Recruitment

If you are a medical marketing professional looking for a new role, or a medical sales rep looking for something different, then give us a call today on 0800 783 0920 or send your CV to us – we will then call you back to discuss your situation.